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Checklist: 5 best practices for optimizing the distribution of my podcast on YouTube
Checklist: 5 best practices for optimizing the distribution of my podcast on YouTube

Discover our tips for optimizing the distribution of your podcast on YouTube and attracting more listeners to this platform

Lauren Colella avatar
Written by Lauren Colella
Updated over 4 months ago

☑️ Give each episode its own visual in YouTube Studio

Once your episode has been distributed on YouTube from Ausha, go to YouTube Studio to assign it its own visual on this platform. By default, YouTube will choose a visual that is a screenshot of the generated video. Assigning the episode its own visual will help it to be better discovered by the platform's users and attract more clicks 🎨

☑️ Create a new title for my episode for YouTube

Podcast listeners and YouTube users have different content consumption habits. Opt for a shorter, catchy title that will grab the attention of YouTube users! An impactful title is essential to capture interest at first glance 📝

☑️ Transcribe my episodes for better SEO

Use the Transcribe feature on your episodes: it will enhance the referencing of your episodes as it is transmitted directly in the show's RSS feed and retrieved by YouTube 🚀

So your episodes will be easier to discover on this platform!

☑️ Publish short videos to promote the release of new episodes

On YouTube, it's a good idea to create short videos to promote the release of new episodes. Ideally, these videos should be in video format and show your face in order to create a link with podcast listeners and subscribers 📹

☑️ Use optimized tags on YouTube

From YouTube Studio, add relevant tags to the episode form of each of your published episodes. Tags help YouTube to understand and identify the content of the video in order to offer it to users interested in similar topics 🏷️

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