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Understanding my audience distribution
How to know the distribution of my listens by country, regions, and cities?
How to know the distribution of my listens by country, regions, and cities?

Discover how to access the details of your audience distribution by location/geographic areas.

Lauren Colella avatar
Written by Lauren Colella
Updated over a week ago

🎬 Featuring: 🎬

πŸ“š To learn more about listens counting on Ausha, check out our articles "How are listen statistics calculated on Ausha?" & "What is the IAB 2.1 standard applied to listen statistics on Ausha?"

How to know the distribution of listens to my podcast by Country?

🧭 To know the distribution of your audience by geographical zones, go to the Statistics > Location tab of your Ausha interface!

🌎 From this tab, you can view on a world map all the countries from which your podcast is listened to.

By default, the displayed data will be relative to the last 30 days and to all episodes of your show. However, you can filter this data according to the time range and episodes of your choice (via the filters at the top right of the Location tab). πŸ“†

🌑️ The darker a country appears, the more it represents a significant part of your podcast's overall audience (you'll find the scale at the bottom left of the map).

From this same tab, you can access the detailed distribution table with the number of listens for each country where your show is listened to, as well as the percentage each one represents in your overall audience. πŸ“Š

πŸ‘€ Note: you can export this table to .csv.

Make sure to select the time range and episodes for which you want to consult the data before exporting!

How to know the detailed distribution of listens by Regions?

πŸ“Š Still from the Statistics > Location tab, you can access the distribution of your listens by Regions for each of the countries from which your podcast is listened to.

The details of listens by Regions are available starting from the Boost offer (see pricing page). πŸ‘ˆ

To view the distribution of your listens by region, hover over the Country of your choice from the map of countries and then zoom in (or click) to display the detailed regional map. πŸ‘€

πŸ“† By default, the displayed data will be relative to the last 30 days and to all your episodes. You can modify this filtering at the top right of the tab!

🌑️ The darker a region appears, the more it represents a significant part of your podcast's overall audience for that country (you'll find the scale at the bottom left of the map).

Just like for the distribution of your audience by Country, you can find the detailed table of your listens by Region for each country and export it to .csv. πŸ€“

How to know the detailed distribution of listens by Cities?

πŸ“Š Still from the Statistics > Location tab, you can check the distribution of your listens by Cities for each of the regions from which your podcast is listened to.

The details of listens by Cities are available starting from the Supersonic offer (see pricing page). πŸ‘ˆ

To view the distribution of your listens by city, hover over the Country and then the region of your choice from the map, and then zoom in (or click) to display the detailed map. πŸ‘€

πŸ–±οΈ Finally, hover over the point relative to each city to find out the number of listens you have counted for the period and selected episodes.

To go back and find the maps by regions or countries, zoom out with your mouse or click on the name of the Country above the map by city (top left). πŸ”Ž

Just like for the distribution of your audience by Country & Regions, you can find the detailed table of your listens by City for each region and export it to .csv. πŸ€“

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