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How to Integrate Google Analytics with Ausha?

Find out how to connect your Google Analytics account to your Ausha Website to track visitor traffic and monitor how listeners engage with your podcast page.

Written by Soleyne


🎬 In this article 🎬


Why connect Google Analytics to your Ausha Website?

By connecting Google Analytics to your Ausha Website, you can:

  • 📈 Track the number of visitors to your Ausha Website.

  • 🌍 See where your visitors come from (search engines, social media, marketing campaigns, external links, etc.).

  • 📱 Identify the devices they use (desktop, mobile, or tablet).

  • 🌎 Discover their geographic location.

  • ⏱️ Analyze visitor behavior, such as the pages they view and the time they spend on your website.

  • 🎯 Measure the effectiveness of your communication efforts and marketing campaigns.

  • 🚀 Optimize your promotional strategy by identifying the channels that generate the most traffic.


How to find your Google Analytics Measurement ID

  1. Sign in to Google Analytics (or create an account if you don't have one yet).

  2. Click Admin ⚙️.

  3. Under Property Settings, click Data streams

  4. Select your Web data stream.

  5. Copy your Measurement ID, which starts with "G-" (for example: G-HD1GVH7TCV).

💡 Don't have a data stream yet?

Click Add stream, then choose Web. Enter your Ausha Website URL and give your data stream a name. Google Analytics will automatically generate your Measurement ID.


How to connect Google Analytics to Ausha

Once you have your Measurement ID, follow these steps:

  1. Sign in to your Ausha account and go to the Communication tab.

  2. Open the Trackers section.

  3. Locate the "Google Analytics tracking ID"

  4. Paste your Google Analytics Measurement ID into the field.

  5. Save your changes using the button at the bottom of the page.

🎉 That's it!

Visits to your Ausha Website will now be automatically tracked in your Google Analytics account. Please note that it may take up to 24 hours for the first data to appear in Google Analytics.

📚 Using Matomo instead?
Ausha is also compatible with Matomo, the privacy-friendly web analytics platform.

Learn how to connect it by reading our article: How to integrate Matomo Analytics with Ausha.


Need help?

If you have any questions about this feature, feel free to contact our Support team directly from your Ausha interface. 💜

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